JR Kyushu Lucky Draw Pamphlet

Completed on Saturday, January 03, 2015 for JR Kyushu

Lucky draw campaigns are a dime a dozen, especially in Hong Kong. So when I was commissioned to create a pamphlet to promote JR Kyushu’s lucky draw campaign, I knew it had to be eye-catching, yet easy to understand.

Through the use of a red to magenta gradient as the background, and an illustrated step-by-step guide for the instructions, I was able to create an easily comprehensible pamphlet that attracted the attention it deserved.

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Pamphlet Design

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